With increasing digital development it can be difficult for companies to know where their next IP issue may arise.
Intellectual Property and Technology
We advise on protection and enforcement of trademarks, designs and copyrights, both when it comes to trademark infringements and trademark licenses in USA and Brazil and illegal copying in Asia, managing of brands all over Europe and legal strategies for market actors who can ensure optimization and protection of the commercial potential connected with brands, ideas and technology.
Our lawyers within trademark right and copyright represent clients in conspicuous cases in all countries and in our advice, we include both strategic, practial and business related matters.
Our reputable team of lawyers is leading withing trademark right and copyright counselling to companies and is in a strong position on the largest markets around the globe. We have great experience in counselling companies on trademark and copyright related matters and the business to protect across all borders. Thanks to our global presence and local knowledge, we can deliver highly qualified legal services to our clients globally in very short time.
Trademarks
DLA Piper handles some of the largest international trademark portfolios for a number of the world’s most valuable brands and handles significant trademark litigation matters for a.o. multinational companies. We manage over 70,000 trademarks for companies in more than 150 countries. With a stratetic approach to the protection and enforcement of trademarks, our highly experienced IP-right lawyers assist with a.o. preliminary clearances and the registration of trademarks, dealing with trademark oppositions, requirement of use and infringement actions, and provide legal counselling and assistance in connection with commercial transactions and litigation services.
Many of our clients outsource their trademark portfolio to us to establish, maintain and protect their trademarks.
Design
DLA Piper also handles large design portfolios for leading Danish and international companies within design and decorative art and ensures the registration and surveillance of designs in several countries around the world. We advise on global and local protection strategies and selection of illustrations and manage the examination of the registration. We also assist with infringement actions and litigations on design infringement and copying.
Copyrights
We have extensive experience in advising on copyright matters and disputes and assist clients to obtain the full benefit of their copyrights through a.o. licensing. We assist with the enforcement of copyrights and prevent infringement of the copyrights of others, and we have experienced litigators and copyright lawyers throughout the world where infringing activities or importation of infringing goods often occurs. Our worldwide platform allows us to coordinate copyright enforcement within a short period of time and implement defensive activities globally.
Advertising and Marketing
We provide legal assistance of the highest quality to all forms of companies relating to marketing of goods and services, including to the advertising and marketing business and their customers as well as technology providers to that industry. We have extensive experience in advising on the rules and laws for advertising and marketing across the globe. Our clients turn to us for our ability to efficiently handle global campaigns and our deep experience in all facets of advertising, including price marketing, sweepstakes and contest promotions, intellectual property counseling, data privacy, loyalty programs, cross-promotion and co-branding, pricing and distribution, sponsorships, product labelling and packaging, anti-spam legislation and review of advertising claims and documentation for claims in marketing in all media.
We are also there to assist and represent our clients in disputes, litigation, and governmental investigations relating to advertising and marketing programs and questions.
